Paris Fashion Week Style Moments That Went Viral

For fashion aficionados, Paris Fashion Week is like the Super Bowl of style. From exclusive shows to celebrity-filled events and live-streamed runway presentations, it’s not just the fashion on the catwalk that catches people’s attention. The street style looks outside of the major shows can often be the most memorable moments of the entire week and some of them even go viral. Here, we take a look at some of the most popular and iconic Paris Fashion Week style moments that were shared around the world.

What is Paris Fashion Week? 

Paris Fashion Week is held twice each year in the City of Light, following London, Milan and New York Fashion Weeks. It typically takes place in February for Fall and Autumn collections and in September for the Spring and Summer lines. During the six days of the show, attendees travel from all around the world to witness some of the biggest designer shows and to soak up the fashionable atmosphere. Among the designers who usually present their collections at the event are renowned names such as Yves Saint Laurent, Dior, Chanel, Balmain and Givenchy.

The Street Style Looks That Went Viral 

As well as the catwalk, Paris Fashion Week is renowned for its street style looks – often modeled by influencers and celebrities, with some of them going on to become trendsetters. Let’s take a look at some of the most memorable style moments that went viral.

  1. Rihanna’s Head-to-Toe Orange:
    Rihanna made sure all eyes were on her in 2015 when she stepped out during Paris Fashion Week wearing an ensemble that consisted of an oversized Prada coat, ankle-length orange trousers, and a bright matching scarf. This standout look went on to inspire street style looks for seasons to come.

  2. The Reebok x Chanel x Pharrell Sneakers:
    Legendary rapper and designer Pharrell Williams followed through on his promise of bringing an ‘accident of style’ when he stepped out during Paris Fashion Week 2019 in his Reebok x Chanel sneakers. Soon after, images of the much-anticipated collaboration went viral on social media, causing an immense hype that subsequently garnered an impressive amount of pre-orders for the collab.

  3. Bella Hadid’s Dior Sash
    Model
    : Bella Hadid had the internet in shock when she stepped out during Paris Fashion Week 2019 wearing a denim jacket covered in bold sashes featuring the iconic Dior logo. This unique look was dubbed by some as a fashion moment of the century and paved the way to several similar trends.

The Unique Style Moments 

From bold colours to daring silhouettes and designer collaborations, a handful of fashion personalities have been creating iconic looks at Paris Fashion Week throughout the years. Here are some more only-in-Paris style moments that went viral.

  1. Lewis Hamilton’s Matching Dior:
    Who said athletes can’t be fashionable? During Paris Fashion Week 2018, Lewis Hamilton stepped out in a head-to-toe look featuring a bright yellow sweater and matching trousers, both by Dior Homme.

  2. Kim Kardashian West’s Leather Biker Ensemble:
    Kim Kardashian West always makes a strong impression when she attends Paris Fashion Week and make quite the statement when she stepped out wearing a leather biker ensemble in 2018. The bold look was completed with a pair of thigh-high boots, a sheer skirt layered on top of leather trousers and a transparent PVC jacket.

  3. Chloé Grace Moretz’s Romantic Look:
    At Paris Fashion Week 2018, actress Chloé Grace Moretz went for a more feminine and romantic look, wearing an oversized pink trench coat with black leather detailing, a white t-shirt and high-waist flared jeans. She accessorized it with a pair of transparent stiletto heels, a white buckled belt and a monogrammed Dior Book Tote.

Paris Fashion Week is always known for being full of jaw-droppingly stylish looks and some of them have gone on to become iconic style moments that were shared around the world. From Rihanna’s orange ensemble and Lewis Hamilton’s matching Dior to Kim Kardashian West’s leather biker look and Chloé Grace Mores’ romantic outfit, these all prove that it’s not just what’s happening on the catwalk that counts – great style moments can happen anywhere.